Who hasn’t seen the worldwide phenomenon hit Gangnam Style by PSY? Odds are if you haven’t heard the catchy beat, seen the off-kilter video or watched a friend or co-worker emulate the strange horse-riding dance move that accompanies it, you should probably look it up right now.
PSY is one heck of a success story. I can’t imagine he thought he thought writing and singing about a cultural phenomenon of the high-society Korean districts would lead him to this. I remember a little over a month ago, a coworker of mine, Dillon, introduced me to this video and I couldn’t help but think: 1) How did you find this? and 2) I have no idea what he is saying, but this is kind of catchy.
Fast forward through this past month … PSY has toured the American talk show circuit, made an appearance on the MTV VMAs and has just signed with Justin Bieber's agent -- Scooter Braun. This song has become a top 40 hit, and his current YouTube numbers have him on pace to out track a shining archetype of recent pop music, Carly Rae Jepson’s “Call Me Maybe.”
Just for a minute suspend what you think you know about what type of background really defines success in your job of choice. Five years of experience in this, a technical certification in that, etc. Certainly there is value in each of these things, but I cannot stress how important it is to cast a wide net when looking for your next big superstar. Success is a product of a number of factors, and by understanding what the most crucial personal characteristics define success, you allow yourself to cast a wide enough net to catch that next person to revolutionize the way you do business.
Don't make interviewing mistakes that result in missing out on a great employee.
Think about making these tips part of your hiring plan:
• Focus on identified success competencies in your target position
• Avoid rigid restrictions on experience
• Recruit from everywhere. Diversity in your organization inspires innovation.
PSY brought some much needed diversity to the world Top 40, and is making his impact, if even by a little bit. Imagine what your industry equivalent of a PSY could do in your organization.